He has written about this topic numerous times, but not every designer or website gets it. Using Hot Models makes your clothing look about 150x better. Rough Estimate. There are few people who understand this better then Planet Blue. Take Rachel pictured above, who instantly moved up to #1 on the Fashion by He Love list. She's playing a little hard to get with He, but pretty sure she will come around, they all do. It might be her eyes that got He's attention, but damn Rachel, welcome to the ArmHe.
-He
P.S. If any designers need help deciding which models are hot and which aren't, He is happy to help with model casting.